| EN

Company News

Home > News > Company News

New Experience of "WeChat Claims Settlement": Asia-Pacific Property & Casualty Insurance Awarded "Quality Customer Service Insurance Company of the Year"

Datetime:2017-12-15

On December 15, 2017, the 8th Jinding Award Presentation Ceremony and the 2017 China Financial Development Forum was hosted by National Business Daily in Beijing. Asia-Pacific Property & Casualty Insurance was awarded the "Quality Customer Service Insurance Company of the Year" for its innovation in customer services. Asia-Pacific Property & Casualty Insurance again won the honor of the industry and professional financial media following being awarded the "Insurance Company with Excellent Business Innovation Capability" in July this year.


In 2017, Asia-Pacific Property & Casualty Insurance, with adherence to the development concept of "prioritization of the guarantee property of the insurance industry" and close focus on the main business line of "improving quality and efficiency, optimizing structure, and forging capacity," actively implemented operational optimization and took measures to enhance its comprehensive competitiveness. Especially in terms of customer services, Asia-Pacific Property & Casualty Insurance has pursued technology-driven innovation and independently developed the industry's first-ever new technology of "WeChat video claims settlement." When a customer handles claims, he or she only needs to follow three steps of "following WeChat account, initiating video chat, and receiving money via WeChat." Accident claims are completed in only 300 seconds, and customers are not required to download the APP before the claims settlement. This new function has greatly improved the efficiency of settling claims and brought customers simple and fast new experience. At present, the "WeChat Claims Settlement" service platform has been able to satisfy the multiple needs of different customers, different scenarios, and different accidents.


Since the "WeChat Claims Settlement" service was launched at the end of September 2017, Asia-Pacific Property & Casualty Insurance has handled more than 400 WeChat video claims cases. According to customers' feedback, the time spent waiting for the investigator at the scene is saved. The entire claims settlement process takes only five minutes and is more efficient. The WeChat video reporting operation is simple and "disposable" without downloading the APP which may occupy the memory of the mobile phone. From a business perspective, the WeChat video technology surpasses time and space and provides real-time online customer services, which can significantly increase service efficiency, improve customer satisfaction, and further reduce service costs. The "WeChat Claims Settlement" service has achieved a win-win result in the interests of both customers and the company.


It is providing customers with "simple, fast, and friendly" insurance services and creating value for customers that Asia-Pacific Property & Casualty Insurance has always pursued. As an insurance company with more than 70 years of development history, Asia-Pacific Property & Casualty Insurance has boasted traditional operating advantages and strong shareholder resources. In the future, Asia-Pacific Property & Casualty Insurance will adhere to the principle of "prioritization of the guarantee property of the insurance industry," and actively apply big data, artificial intelligence and other insurance technologies through technological innovation, optimization of processes, and service upgrading, in order to continue to provide customers with simple, fast and excellent services, and create greater value for the society.